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We specialize in the technology needs of early stage companies

Our work

  • Net neutrality campaigns

    Registration sites for EU startups, US startups, and video creators to show their support for net neutrality. Built in collaboration with Wienke Giezeman, Engine, and Public Knowledge

    Proto's role:

    * Interaction design

    * Graphic design

    * Site implementation (node.js)

    * Registration backend (AWS)

  • Pastime

    Pastime is an eyes-free audio book and podcast player. We built Pastime for the visually impaired, though everyone is welcome to use it. Learn more

    One of our internal projects:

    * Interaction design

    * Graphic design

    * UX & iOS Implementation (Swift)

    * Voiceover support

  • Yahoo Live Web Insights

    Yahoo Live Web Insights unleashes your business so you can see what’s happening on your online store or site anytime, anywhere. View how customers are shopping your website in real time.

    Proto's role:

    * Information Architecture

    * iOS Implementation

  • Pictli for iPhone

    Pictli is a fun way to send a framed photo gift from your phone. With Pictli you can choose a photo you love from your phone, Instagram or Facebook account, place it in a beautiful frame, then have it delivered wrapped with a card to your or yours.

    Proto's role:

    * Information Architecture

    * E-Commerce Platform Implementation

    * Interaction design

    * iOS Implementation

  • Pictli Web Store

    E-commerce web store featuring frame selection, image+frame preview, and multi-recipient shipping

    Proto's role:

    * Interaction design

    * Site implementation (Rails+AngularJS)

    * HTML5 image+frame preview mechanism

    * Ecommerce checkout and shipping capability

  • Symple Health

    The world's most beautiful symptom journal. Symple is the easiest way to monitor the ebb and flow of your symptoms over long periods of time. Designed by both patients and doctors, Symple delivers an uplifting experience when you need it most.

    Proto's role:

    * Strategy

    * UX Design

    * iOS Implementation

  • Iambnb

    Customer and Admin Logistics Dashboard

    Proto's role:

    * Architecture selection (Postgres, Strongloop, AngularJS)

    * CTO training

    * Site implementation

  • Quriocity

    Collect. Curate. Celebrate. A place to share the things you love to collect with friends and fellow collectors.

    Proto's role:

    * Information Architecture

    * Platform Implementation

    * iOS Implementation

  • Net neutrality campaigns

    Registration sites for EU startups, US startups, and video creators to show their support for net neutrality. Built in collaboration with Wienke Giezeman, Engine, and Public Knowledge

    Proto's role:

    * Interaction design

    * Graphic design

    * Site implementation (node.js)

    * Registration backend (AWS)

  • Pastime

    Pastime is an eyes-free audio book and podcast player. We built Pastime for the visually impaired, though everyone is welcome to use it. Learn more

    One of our internal projects:

    * Interaction design

    * Graphic design

    * UX & iOS Implementation (Swift)

    * Voiceover support

  • Yahoo Live Web Insights

    Yahoo Live Web Insights unleashes your business so you can see what’s happening on your online store or site anytime, anywhere. View how customers are shopping your website in real time.

    Proto's role:

    * Information Architecture

    * iOS Implementation

  • Pictli for iPhone

    Pictli is a fun way to send a framed photo gift from your phone. With Pictli you can choose a photo you love from your phone, Instagram or Facebook account, place it in a beautiful frame, then have it delivered wrapped with a card to your or yours.

    Proto's role:

    * Information Architecture

    * E-Commerce Platform Implementation

    * Interaction design

    * iOS Implementation

  • Pictli Web Store

    E-commerce web store featuring frame selection, image+frame preview, and multi-recipient shipping

    Proto's role:

    * Interaction design

    * Site implementation (Rails+AngularJS)

    * HTML5 image+frame preview mechanism

    * Ecommerce checkout and shipping capability

  • Symple Health

    The world's most beautiful symptom journal. Symple is the easiest way to monitor the ebb and flow of your symptoms over long periods of time. Designed by both patients and doctors, Symple delivers an uplifting experience when you need it most.

    Proto's role:

    * Strategy

    * UX Design

    * iOS Implementation

  • Iambnb

    Customer and Admin Logistics Dashboard

    Proto's role:

    * Architecture selection (Postgres, Strongloop, AngularJS)

    * CTO training

    * Site implementation

  • Quriocity

    Collect. Curate. Celebrate. A place to share the things you love to collect with friends and fellow collectors.

    Proto's role:

    * Information Architecture

    * Platform Implementation

    * iOS Implementation

What we do

  • Strategy

    We'll help you decide what to build, and how.

    Breathing life into a product idea often means wading through a sea of technology options. The tools available to entrepreneurs today are unbelievably powerful, and many times cheap (on the face of it). But there are so many choices, and each one carries with it important implications for your business.

    At Proto we’ve worked with many of the technologies you might be considering. We can help you optimize your technology stack for the right variables: cost, extensibility, scalability, staffing.

  • Design

    Make your product look professional.
    And beautiful.

    How does your product communicate with its users? This is one of the most important questions any entrepreneur must address. The words and shapes you use, their typography, their palette, and the structure that contains them all define your product's identity. These aspects should all be conscious selections that reinforce the essence of the product. Each detail should educate your users about what your product does and how they should use it.

    At Proto we create a consistent visual language tailored to your product that communicates your vision to your users. And we make it look nice too.

  • Engineering

    Build the right things. At the right time.

    At the end of the day, the thing has to do what it’s supposed to. Every application entails hundreds of implementation choices. It is likely that many of its features have been built thousands of times before: user account creation and profile management; storing data securely in the cloud; retrieving content from web service APIs; rendering information in a natural looking layout; updating behind the scenes in real-time; etc.

    At Proto, we’ve built all these capabilities. And in a lot of different ways. We have experience with a lot of different platforms so we know which best practices to use and which pitfalls to avoid. Our mission is to provide you with rock solid code that you can build on top of, not throwaway code you’ll have to redo later.

  • Proto

    Your startup team,
    before you've hired your startup team.

Entrepreneurial spirit included

Most of us either founded or worked at a startup like yours

Meet the Pros

Sean

Sean

Architect

Roper

Andrew

Product

Lewis

Kim

Design

Niels

iOS

Auke

Platform

Marijn

Scale

Dario

Finance

Jon

Sales

Learn how we think

Read some of our thoughts on startups and technology

Proto Tweets to the Metaverse

REACH OUT

How can we help?

Amsterdam

Proto venture technology, BV

New York

Proto venture technology, Inc